Product information architecture
Organised product and service content around the industrial buying journey.

Corporate website · Industrial automation
A comprehensive corporate website for Runn Electric, presenting industrial robotics, automation solutions and service support.
The project
The project included an extensive 177-page website build, detailed robot and service information, technical SEO work, an OpenAI-powered chatbot integration and Google Business Profile setup. The focus was to help industrial buyers explore products, applications, specifications and service support.
The page count describes the development scope shared by Synaptech; it is not an assertion about the current live page count.
Organised product and service content around the industrial buying journey.
Detailed robot pages, specification information and supporting drawings.
Company, services, brochure and contact journeys with responsive presentation.
Search-ready page structure, sitemap and indexing groundwork.
OpenAI API integration for the Ask Era chatbot and visitor enquiries.
Google Business Profile setup and business visibility groundwork.
Large catalogues need coherent structure. Technical information needs readable layouts. An enquiry needs a clear destination. These are the decisions we bring into corporate website discovery and design.
No traffic, ranking or revenue outcome is claimed here. Ongoing growth is a separate, measured phase.
A conversation is a good beginning